PopChest is a service that allows YouTubers and video producers to earn money from their videos without the demand for advertising. Users pay a very small fee in Bitcoin, commonly $0.25 (approximately 0.000414 BTC at the time of my writing), to watch the content producer'south video. This direct supports the creator, and also allows users to see sectional content. PopChest has had express success, but recently, a YouTuber with 600,000 subscribers signed up for the service, creating a surge in interest.

PopChest

PopChest was founded on 7th May 2022 by Valerian Bennett and James Poole, with the intention of creating "a blockchain-based media distribution platform that allows content creators to get paid straight, in real-time, for every video view" and to requite "an engaged audience the smoothest possible video-on-demand experience with no signups, no subscriptions, and no commitment."

The project launched a private beta that same month, and in June 2022, the full general response from the content creator community was very much positive. Nevertheless, probably downwardly to a combination of the lack of publicity of the project and a lack of understanding of Bitcoin, takeup was semi-limited.

How it works

The requirements for uploading your videos on PopChest are virtually cypher. They say they are "looking for original content creators with an agile, engaged audience. Field of study-wise, you don't have to be bitcoin-related or even that knowledgeable nearly cryptocurrency."

Content creators sign up on their website and link their Coinbase account to become started. From in that location, they then upload their videos. The site provides a preview of about 15 seconds of the video, and so users can empathize what they're paying for, before a QR lawmaking appears that users scan to send the Bitcoin payment over. Ane of the chief draws for content creators to the site is that, "For every 1 micropayment, [the content creator] generates the same acquirement as l advertising-supported viewers." This is particularly important given the rise of ad-blocking software, every bit views on Youtube don't ever translate to advertising revenue.

Brian Armstrong, CEO of Coinbase, said this about PopChest on Twitter:

Brian Armstrong, CEO of Coinbase

NurdRage

NurdRage, a YouTube star with over 600,000 subscribers recently signed up on the site, making them by far the biggest content creator on the platform. NurdRage is "a channel run by science nerds for scientific discipline nerds hailing from the state of Canada." They "demonstrate science experiment for all levels, from kitchen chemistry to advanced synthesis."

Their video, titled 'Dissolve Gilded in Poison (Sodium Cyanide)' has so far had 5,132 views, which translates to $1,283 in Bitcoin transactions to NurdRage. Although NurdRage has promised to release the video on his YouTube channel at a subsequently appointment, he says he wants to trial releasing his videos on other platforms, including PopChest.

Although slightly unrelated, I thought I'd mention 1 of the quotations that can exist seen scrolling by on PopChest's 'Nearly Usa' page - "I need admission to more coin in order to bring more than beautiful ideas to the world." - Kanye West. Although not known for truly insightful thoughts, I do experience here that Kanye'south statement does have some merit. Content creators deserve to earn a fair amount of money for the quality work they provide. This really does all them to 'bring more beautiful ideas to the globe.'