best logo design app for windows
The best free logo designer: discover the best free and paid-for tools
What's the best free logo designer? There are many great tools you can use for free, and we've listed the best ones below. They're perfect for non-designers who want to generate a quick and easy design that looks "good enough" for, say, a local event, hobby, personal project or presentation.
Even the best free logo maker, however, can't produce designs that are suitable for professional branding, marketing and design. So if it's a serious, commercial logo design you need, you'll have to pay for some proper software.
Either way, you'll find the right tool for your needs below. We'll start with the best paid-for logo designer software, for professional results. But if you're a non-designer who just wants something that's free and easy to use, skip to the best free logo designer software.
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The best logo designer software (paid-for)
A strong logo is central to the success of your venture, and even the best free logo designer can't deliver that. Making a professional logo requires proper design software. So before getting to the best free logo designer software, we'll start with the best paid-for logo designer software; for pros, novice designers and non-designers respectively.
The best logo designer software for pro designers
Specifications
Platform: Windows, MacOS, iPad
Reasons to buy
+Feature-rich +Industry standard +Works with other Adobe apps
Reasons to avoid
-Steep learning curve
First launched in 1985, Adobe Illustrator remains the industry standard for vector editing. It's used to craft illustrations, posters, website layouts, icons and more. But it's also the tool most likely to be used by professionals to design a logo.
Firstly, it's a powerful and feature-rich piece of design software. It also works smoothly and efficiently with all the other Creative Cloud apps, such as Photoshop and InDesign. And you can access assets such as Adobe fonts and Adobe Stock within its interface too.
If you're completely new to design software, though, there's quite a steep learning curve involved. Also note that Illustrator is not available as a one-off download but only as a subscription, which can be quite expensive (although an Adobe Creative Cloud discount can help keep the price down). On the upside, the fact it's now available on iPad sweetens the deal, and Illustrator for iPad is certainly one of the best tools there are for logo design.
To get up to speed with designing logos using Adobe Illustrator, check out this Adobe tutorial and our own walkthrough, design a killer logo in Illustrator.
The best logo designer software that's subscription-free
Specifications
Platform: Windows, Mac, iPad
Reasons to buy
+Pro-level tools +Subscription-free +Affordable price
Reasons to avoid
-Lacks some advanced tools
Illustrator may be the industry standard for professional logo designers, but it does require an expensive monthly subscription. So if your budget is too tight for that right now, a good alternative is Affinity Designer, which is available a surprisingly affordable, one-off cost.
This vector editor is packed with advanced features and is commonly used by professional designers throughout the industry. Yes, it lacks some of the advanced features of Illustrator, but it also offers some improvements on Adobe's tool, such as million-plus Zoom.
Affinity Designer runs incredibly quickly on the latest hardware, and the most recent update (V1.10) in August, has made it faster still. So it's well worth a try, either as an alternative to Illustrator or an affordable complement to it. Take advantage of the 30-day free trial and give it a go, by following our Affinity Designer logo tutorial.
03. Canva Logo Maker
The best logo designer software for novice designers
Specifications
Reasons to buy
+No learning curve +Template driven +Cheap
Reasons to avoid
-Can't download logos as SVG
If you're a novice designer with little or no experience, creating a logo from scratch with Adobe Illustrator or Affinity Designer can be a little scary. In contrast, Canva Logo Maker makes it easy to create a nice-looking logo using templates and a drag-and-drop interface that works right in the browser.
You can use one of Canva's professionally designed logo templates to get started, then add your brand name, and start tweaking the elements until you've crafted a design you're happy with. Once you're done, you can download and share your finished logo as a PNG file.
If you use your own images and graphics it's all free, while the graphic elements in the library start from $1 each. Overall, our favourite thing about Canva Logo Maker is how easy it use to use, with helpful pop-up instructions guiding you through from start to finish.
04. Tailor Brands Logo Maker
The best logo designer software for non-designers
Specifications
Reasons to buy
+No skill needed +Does the designing for you +Includes other marketing tools
Reasons to avoid
-Logos can be generic
In our view, Tailor Brands Logo Maker is the best logo designer software for non-designers: people without a creative bone in their bodies. Because, quite simply, it does all the designing for you.
Tailor Brands Logo Maker begins by asking you to type in your logo wording, then presents you with a series of font options and asks which you like better (you can also choose 'I dislike both'). It's a bit like taking a pop quiz on Facebook, and only takes a minute or two to make your choices.
Once you're done, the tool harnesses some clever AI to conjure up a selection of potential logo designs based on your choices, which can be either icon-based, initial-based or name-based. If you like one of them as they are, then you're free to go ahead and download it as an SVG or EPS file. If you "sort of" like one of them, you can start to customise the text, typeface, colours etc, with simple in-browser tools until you're happy.
The service is free to try, but to get access to the hi-res logo files, you'll have to subscribe. This will also get you access to a logo resize tool, your logo in different social media sizes, plus a graphic design tool, stock photos and icons, and an AI-driven website builder. In short, if you're a non-designer looking for a bundle of marketing and website services, along with a bespoke logo design, this is well worth considering.
05. Looka
Simple but effective logo designer driven by templates
Specifications
Reasons to buy
+Good customer support +Lots of templates +Can continue to edit after you finish
Reasons to avoid
-Needs more edit options
Looka is another logo designer tool aimed at non-designers. Simply pop in your preferences and Looka will mock up a design tailored to your needs, which you can adjust even after you pay to download your logo.
Powered by AI, Looka gives you a decent amount of customisation options (though there could be more), with the ability to change colours, text fonts, layouts, and symbols. There are over 300 templates to choose from and it's super simple to use.
The results are simple, yet striking, and you get a good range of files to download as well, including PNG images and vector files. If you want to take things further, you can also use Looka's Brand Kit tools to create social media assets, business cards and websites – and create marketing materials like posters and flyers.
You can design the logo for free but to download your design, you'll need to pay. There's a range of pricing options, including a 'logo-only' fee and subscription options as well.
06. Designhill Logo Maker
AI powered logo designer software that does everything for you
Specifications
Reasons to buy
+Quick and easy +AI takes the strain +Subscription-free
Reasons to avoid
-Logos can be generic
Designhill Logo Maker is powered by AI and works in a very similar way to Tailor Brands Logo Maker (number 4 on our list). You enter your details, pick a range of colours and designs that you like the look of, and then the software produces a number of bespoke designs for you to choose from, and/or customise.
The logo generation is quick, easy and free, so if you're a non-designer it's definitely worth trying. You pay to download completed designs, which can admittedly be expensive. That said, if it's something you absolutely love, it's good value overall.
07. ICONA logo maker
Logo designer software for iPhone and iPad
Specifications
Reasons to buy
+Wide range of assets +Sophisticated customisation
Reasons to avoid
-iOS only -They can't spell
ICONA Logo Maker is a paid-for app for iPhone and iPad that many English speakers will probably swipe straight past on the App Store due to its misspelled tagline 'Porfessional Logo Studio'. Typos aside, this logo designer software is actually quite sophisticated.
Boasting more than a million customisable designs, 350K+ image backgrounds and custom hues ranging from solid colours to gradients, there's a lot of flexibility on display here, making it more likely you'll create something that doesn't look like everybody's else logo.
08. Logo Design Studio Pro Online
Subscription-based logo designer software
Specifications
Reasons to buy
+Simple to use +Create unlimited logos
Reasons to avoid
-Expensive -More basic than Illustrator
Despite having 'Pro' in the title, Logo Design Studio Pro isn't really for professionals. Instead, it's closer to something like Canva Logo Maker, providing a simple interface that makes it easy for novice designers to craft a basic logo. You pay a subscription to use the software itself, but you can design as many logos as you like.
There are plenty of included assets to help you complete your logo, including thousands of templates and graphics, and hundreds of commercially licensed fonts. If you're only looking to create one logo, this app is probably overkill, and you might do better with one of the best free logo designers. But if you want to create lots, it might well be worth the subscription.
The best free logo designer software
Looking for the best free logo designer software? Then beware! Many apps will provide you with logo tools that seem to be free, but actually charge you once you want to download your logo.
To save you wasted time, then, we've found you three tools let you create AND download your logo for free (albeit with some restrictions). Read on to discover the best free logo designer software available today.
09. Shopify Hatchful
The best free logo designer software
Specifications
Platform: Browser, iOS, Android
Reasons to buy
+Completely free +Browser-based +Free mobile apps
Reasons to avoid
-Limited customisation
Shopify is a paid-for platform for building your own e-commerce website, and comes highly recommended from us. But you don't need to subscribe to Shopify to use Shopify Hatchful: it's a separate app that's absolutely free. You can use it within the browser, or download the free iOS or Android app.
So how does it work? You start by answering a series of questions about your type of business and the kind of style you're looking for, and then the software generates a series of logos for you to choose from. Click on the one you like and you can then tweak it in terms of colours, fonts and layout.
It's all pretty basic, but the logos look very decent and there are no hidden charges. Yes, that means from start to finish, it's all absolutely free.
10. Squarespace Logo Creator
The best free logo designer software for a quick result
Specifications
Reasons to buy
+Very easy +Very quick
Reasons to avoid
-Almost no customisation -Only low-res files for non-customers
Squarespace is a website building platform that offers a logo design tool as part of its paid-for service. In fact, Squarespace was pretty much the first to offer its customers free logo designer software.
The good news is that you don't need to be a Squarespace customer to use the service and download a low-res version of your logo for free. However, to download a high-res version of your logo, you'll have to become a Squarespace customer. You could always, though, take out a 14-day free trial of Squarespace, and if you cancel before the end of the two weeks, you wouldn't pay a penny.
So is it worth it? Well, compared to the other tools on this list, Squarespace Logo Creator is an extremely basic logo designer. You tell the browser-based app your company name and it generates you a logo. You can choose a symbol from the Noun Project, and that's about it in terms of customisation. Then it's time to download your logo.
There's not a huge amount of sophistication on offer, then. But if you just want a quick logo and don't really care about the design, as long as it looks okay, then this is a fast, easy way to do it.
11. Ucraft
The best free logo designer software for designing from scratch
Specifications
Reasons to buy
+Can design from scratch +PNG is totally free
Reasons to avoid
-Limited design tools -SVG not free
Don't want an auto-generated logo but would rather craft something of your own, from scratch? Website building platform Ucraft offers a Free Logo Maker that lets you do exactly that, for free. Click on the 'Text' button, type your text and tweak the size, font, etc. Then add shapes, icons and/or backgrounds to complete your design.
As far as design tools go, this is no Adobe Illustrator. But it is very easy to use, and you can download a hi-res PNG version of your logo without paying a penny. (Note, though, that an SVG file costs $7.)
Read more:
- Free vector art online: The best sites around
- Where to find logo design inspiration
- Best Illustrator brushes: Premium and free
Tom May is a freelance writer and editor specialising in design, photography and tech. He is author of Great TED Talks: Creativity, published by Pavilion Books. He has previously been editor of Professional Photography magazine, associate editor at Creative Bloq, and deputy editor at net magazine.
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Source: https://www.creativebloq.com/buying-guides/best-logo-designer
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